SKU: 11338179773
vintage 1950s dress

vintage 1950s dress Vintage 1950s Green Brocade Jerry Gilden Dress- New! – Coutura Vintage

Sale price$22.44 Regular price$24.93
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Ships within 48 hours · Estimated delivery Nov 4 - Nov 9

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For Your Every Summer RSVP, with Code: SUMMER15

Description

vintage 1950s dress Vintage 1950s Green Brocade Jerry Gilden Dress- New! – Coutura VintageMeasurements Size: Small Bust: 36 inches + 91 cm Waist: 26 inches + 66 cm Hips: Free Bodice Length from Outside Shoulder: 15 inches + 38 cm Total Length from Outside Shoulder: 42 inches + 107 cm Hem Length: none Zipper Length: 11 inches + 28 cm Note: Measurements taken from outside, flat and stretched seam to seam. Price $310 minus discount of $30 = $280. Initial deposit was $50 = balance of $230. 2nd Payment Nov of $50 = new balance of $180.

Measurements

Size: Small

Bust:  36 inches + 91 cm 

Waist: 26 inches + 66 cm

Hips: Free

Bodice Length from Outside Shoulder: 15 inches + 38 cm

Total Length from Outside Shoulder:  42 inches + 107 cm 

Hem Length: none

Zipper Length: 11 inches + 28 cm

Note: Measurements taken from outside, flat and stretched seam to seam. 

 Price $310 minus discount of $30 = $280. Initial deposit was $50 = balance of $230. 2nd Payment Nov of $50 = new balance of $180.

Description

* Striking 1950s quality emerald green background damask dress

* Fabric design features sapphire blue flowers

* Classic silhouette with cinched waist and full skirt

* Short sleeved bodice with notched collar and V-shape neckline

* Sleeves are edged in self fabric

* Very full tightly gathered skirt

* Unlined, raw seams with hand finished hem

* Side metal zipper and original belt

* Label reads Gilden Juniors

Jerry Gilden was a maker of moderately-priced women’s ready-to-wear from the mid 1940s into the 1960s. The company was one of the top five producers of women’s dresses in the United States. At the peak of production, the company was producing over a million garments a year. 

Their in-house costume designer, Giselle, was responsible for designing the dresses and separates that made the Gilden name famous. After her death in 1952, Gilden took as his partners Sayde and Abe Weinberg, with Sayde becoming the designer of the Jerry Gilden lines. The firm ceased production in 1960.

 

Condition 

This dress is in excellent condition for its age and free from notable flaws. Looks hardly worn although the hem has been let down at some stage.So excited to include an original ad that features this dress.  Please drop us a line if your require additional information about this listing.

 

Shop Policies

Availability
This item is within our selling stock. In the unlikely event that two buyers purchase this item concurrently, payment will be immediately refunded to the latter purchaser. We apologise in advance should this rare circumstance arise.


Postage
We make every effort to post your item within 1-3 days of payment. Should a circumstance arise where we are unable to post within this timeframe (eg we are away at a fair) we will contact you immediately. Please note that our postage charges are based on standard international and domestic air packages - all with tracking. If you want to upgrade to express postage or require insurance, please contact us prior to checkout and we will adjust the rates accordingly.

LayBys/Layaways
Yes we do offer flexible layby/layaway options and are open to negotiation as to the time period. Obviously, the more expensive the item the longer the time you will have to finalise payment. Contact us to see how accommodating we can be :)

Special Orders
If you are looking for something that you don't currently find in our shop - let us know we may be able to help you with a special listing!

Photography
Our photos are taken with a mix of studio and ambient lighting. Whilst we take care with the colour balance of our photos, individual computer monitors register colours differently depending on their calibration. If you want the exact colour shade drop us a line and we will give you the Universal Pantone colours that match the item.

 

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 11338179773

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4.3 ★★★★★
Based on 12 reviews
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Victoria C.
Fort Morgan, US
★★★★★ 5
My go-to shorts this summer
Size: 30, Color: Athens Mid Short - Medum Indigo
These are easily my favorite shorts this summer. The fit is super flattering and they have that classic Levi’s look that never goes out of style. The denim feels high quality and holds its shape without stretching out too much during the day. They’re comfortable once you break them in, and they pair well with pretty much anything. I also like that they’re not too short or too long—just the right length for everyday wear. Definitely worth it if you’re looking for a staple pair of denim shorts!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 25, 2026
C
Verified Purchase
Carley
Belleville, US
★★★★★ 5
Favorite Summer Shorts worn on repeat
Size: 31, Color: Luxor Heat - Light Indigo
These are my favorite shorts for summer. I have several pairs that I wear on repeat because they’re comfortable, flattering, and hold up really well. I ordered a size up from what I already have since I’m postpartum, but I ended up not needing it—my original size still fits me best. So I did return these, but only because of sizing, not the product itself. I do suggest sizing up 1 size from your normal size. I usually wear a 29 and have these in a size 30 and they fit great. They are a true jean material and not strechy. Highly recommend these if you’re looking for a reliable, go-to pair of denim shorts.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 11, 2026
K
Verified Purchase
Krissy
Louisville, US
★★★★★ 5
Cute & Comfy
Size: 28, Color: Athens Mid Short - Medum Indigo
The only pair of shorts that actually fits really well! Coverage is perfect.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 18, 2026
A
Verified Purchase
Allie
Battle Creek, US
★★★★★ 4
Cute - SIZE UP
Size: 33, Color: Luxor Heat - Light Indigo
these are super cute and look very flattering but they run SMALL. I used to wear 32s in Levi’s but lost 30 pounds this year so I ordered a size down and they didn’t fit at ALL. I reordered a size 33 and they still fit tighter. My Levi jeans in a 32 barely stay on me anymore but these are snug in a 33. They’re still super cute and comfy, guess it gives me room to size down into them for awhile lol
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Reviewed in the United States on June 8, 2026
C
Verified Purchase
Cherie
Waukegan, US
★★★★★ 5
I love these!
Size: 30, Color: Athens Mid Short - Medum Indigo
Wow! I got these for$20! They fit just like the 501 pants to me. . The only thing I'd change is s little less fraying on the front but other than that these are a broken in lived in look for $20!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 3, 2026

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